ORO’s Conscious Way to Reduce Water Consumption

In most countries where clothing is produced, untreated toxic wastewater from textile mills is dumped directly into rivers.

Wastewater contains harmful substances such as lead, mercury, and arsenic. These substances are extremely harmful to aquatic life and the health of the millions of people who live along river banks. Wastewater also enters the ocean and eventually spreads around the world.

The fashion industry is a major water consumer.

Large quantities of fresh water are used in the dyeing and finishing process of all our clothes. For reference, up to 200 tons of fresh water may be required per ton of dyed fabric.

A Firm No To Polyester Fiber

Now, most people know that polyester is a major culprit in water pollution, as millions of plastic microfibers are shed during cleaning. These tiny plastic particles end up in our drinking water and pose a great threat to marine ecology because creatures mistake them for food.

Polyester fiber also produces a lot of water pollution during its manufacturing. If not properly managed, harmful chemicals such as cobalt, sodium bromide, and antimony oxide required in the manufacturing process will enter the water source.

OROMEN insists on refusing to use any production raw materials containing polyester fiber, not just clothing fabrics. We also use degradable raw materials in details such as buttons, size labels, washing instructions, and packaging bags.

Use Natural Linen Raw Materials

Flax is a natural fiber derived from the flax plant. It uses far fewer resources (e.g. water, energy, insecticides, insecticides, fertilizers) than cotton or polyester.

Flax can be grown in poor soil not used for food production, and in some cases, it can even restore contaminated soil. Flax plants also have high carbon sequestration rates.

For these reasons, we consider linen a sustainable material, even if it is not organically grown.

OROMEN uses natural linen raw materials as the fabric of clothing in the production of shirts.

We're very excited about what's to come. With continued growth and continued development, we look forward to becoming an even more zero-waste, plastic-free, and sustainable fashion brand.